Blink by Malcolm Gladwell | Animated Book Review

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Blink: The Power of Thinking Without Thinking (2005) is Malcolm Gladwell's second book. It presents in popular science format research from psychology and behavioral economics on the adaptive unconscious: mental processes that work rapidly and automatically from relatively little information. It considers both the strengths of the adaptive unconscious, for example in expert judgment, and its pitfalls, such as stereotypes.

5 Lessons from 'Blink' by Malcolm Gladwell

1. First impressions and snap judgments
2. Thin-slicing
3. Looking like a leader
4. Tragic first impression
5. Too much information

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